Did you catch this month’s Fair Trade Friday? The first Friday of each month, we host a live discussion on Instagram, where we talk about various topics related to Fair Trade.
Last week, our owner Eric Braunwart sat down to talk about our “why” for responsible gemstone sourcing. There are many life events and experiences that influence the fuel behind any business, and in this month's Fair Trade Friday episode, Eric shares his. This story shares how (and why) we came to the decision to create our traceable, responsibly sourced gemstone supply chain. Now, it's been more than 20 years that we have been tracking and tracing all our gemstones, which we continue to build on even today.
Knowing your "why" is an important tool in navigating your business. It helps you see the direction you set out for - even five, ten, or twenty years later. It helps you navigate key decisions when things get hard and ground you when you need a reminder about why you committed to this direction in the first place.
To hear more about our story, or how to consider your “why” for responsible sourcing, click the link below to watch our latest Fair Trade Friday Live.